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"The best messaging is the one that gets used." - Bianca Stanescu | SiriusXM
Micro Prose are stories, lessons, and advice about messaging and product marketing (and life) from the On Messaging Community. Enjoy!
Jul 9
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Josh Chronister
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On Messaging with Josh Chronister
"The best messaging is the one that gets used." - Bianca Stanescu | SiriusXM
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June 2025
From Single-product Messaging to Platform-level Narratives w/ Emily Pick | Clari
The transition from messaging a single product to an entire platform requires a new approach from product marketers....Narratives. This and so much more…
Jun 10
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Josh Chronister
1
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1
56:40
May 2025
How to Align Sales & Marketing Messaging w/Gaspard Pastural | PurpleOceans
Think features and pricing are your only levers? Gaspard Pastural says nope. Learn how to escape the endless race and craft messaging that actually…
May 27
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Josh Chronister
and
Gaspard Pastural
1
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2
48:01
7 Messaging Principles Every PMM Should Know w/Collin Mayjack | GoFundMe
Get the seven messaging principles Collin uses to drive alignment across product, marketing, and sales (You can start using these today!)
May 13
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Josh Chronister
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49:06
April 2025
"How We Almost Botched Our Messaging..." w/Alex Eaton | UserEvidence
How Alex avoided a near messaging disaster at UserEvidence and his process to unlocking the right message that's clear and familiar.
Apr 29
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Josh Chronister
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55:29
How to Get the Most From Every Customer Interview w/Shoshana Kordova | Peel Product Marketing
An in-depth look at how a former journalists thinks about customer interviews.
Apr 15
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Josh Chronister
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47:45
An Accidental Marketer's Approach to Messaging w/ Pete McCarthy | Open Road Integrated Media
Pete shares how messaging strategy varies across business sizes, the CMO’s role on messaging, and why product marketers are positioned to be marketing…
Apr 1
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Josh Chronister
1
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1:16:19
March 2025
How to Align Brand & Product Messaging w/ Jeff Chase | Vitally.io
Jeff Chase shares his experience on creating messaging at high-growth SaaS, how to align with founders, why your product should be your brand, and tips…
Mar 18
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Josh Chronister
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1:02:53
Consistency & Storytelling in Messaging w/ Michele Nieberding | MetaRouter
Michele shares how to craft messaging for technical products, the significance of storytelling, AI in messaging, and how to maintain messaging…
Mar 4
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Josh Chronister
1
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1:03:06
February 2025
How to Run Message Testing Like a Seasoned Pro | On Messaging w/ Gab Bujold
In this episode of On Messaging, I speak with Gab Bujold. He shares ideas on building effective messaging foundations, running message testing, and…
Feb 18
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Josh Chronister
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57:55
Messaging Clarity: How to Be Perfectly Understood by Your Audience | On Messaging w/ Zach Messler
In this episode of On Messaging, I speak with Zach Messler, a seasoned messaging consultant and educator, about the evolution of messaging in product…
Feb 4
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Josh Chronister
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53:21
December 2024
Welcome to On Messaging
The word on messaging from fellow product marketers. Dig into the stories, advice, and process from other product marketers who create messaging that…
Dec 24, 2024
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Josh Chronister
3
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0:45
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